iPhone 13 Demand Weakening Ahead of Holidays, Apple Tells Suppliers

Apple has informed some of its component suppliers that demand for the iPhone 13 models is slowing ahead of the holidays, reports Bloomberg. Reports of weakening demand come as delivery estimates for the ‌iPhone 13‌ and 13 Pro have started to improve, with the devices available to ship before Christmas.

iPhone 13 Pro Feature Blue
Apple in October cut 2021 iPhone 13 production by as many as 10 million units because of industry wide chip shortages. Apple was planning to produce 90 million ‌iPhone 13‌ models in 2021, but Broadcom and Texas Instruments were unable to deliver enough components.

According to Bloomberg, Apple was aiming to make up the shortfall in 2022 when supplies improve, but Apple has now informed vendors that it may not end up getting the necessary orders from customers.

During Apple’s fourth quarter earnings call in October, Apple CEO Tim Cook said that the supply constraints on iPhones, iPads, and Macs had already cost Apple around $6 billion, and that the supply issues would continue into December.

At launch, available ‌iPhone 13‌ and iPhone 13 Pro models sold out quickly, and for a good month after launch, there were long lead times on shipments. Cook said during the call that Apple was “working feverishly” to boost iPhone 13 supplies, and it appears that stock is now catching up with demand.

Popular Stories

Apple Introduces New MacBook Upgrade Program for Business Partners

Monday November 29, 2021 7:38 am PST by

In association with CIT as the financing partner, Apple has launched a new Mac Upgrade Program for small businesses and Apple business partners that allow companies to easily distribute and upgrade their fleets of MacBooks at an affordable price to all of their workers.
As outlined on CIT’s website, shared by Max Weinbach, Apple Business Partners can distribute the 13-inch MacBook Pro,…

Best Cyber Monday Deals for AirPods, Apple Pencil, iMac, More

With Black Friday over, Cyber Monday 2021 is now in full swing and you can find many of the same sales as last week on Apple products like AirPods, Apple Pencil, and iPad Pro. In this article we’re focusing on the best Cyber Monday discounts on Apple products like these and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we…

Cyber Monday: Original Apple TV 4K Drops to $99.99 for Amazon Prime Members

We’ve been tracking Apple product and accessory deals for Cyber Monday 2021 today, and now Woot is offering a solid discount on the previous generation 32GB Apple TV 4K. You can get this device in new condition for just $99.99 if you’re an Amazon Prime member. Note that this sale will last for one day only.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a…

New iPhone SE Reportedly on Track for Release in First Quarter of 2022

Apple plans to release a third-generation iPhone SE in the first quarter of 2022, according to Taiwanese research firm TrendForce. If this timeframe proves to be accurate, we can expect the device to be released by the end of March.
As previously rumored, TrendForce said the new iPhone SE will remain a mid-range smartphone with added support for 5G:In terms of product development, Apple is…

Five Features to Look Forward to in the 2022 MacBook Air

In 2022, Apple is going to release an updated version of the MacBook Air with some of the biggest design changes that we’ve seen since 2010, when Apple introduced the 11 and 13-inch size options. In the video below, we highlight five features that you need to know about the new machine.
Subscribe to the MacRumors YouTube channel for more videos. No More Wedge Design – Current MacBook…

Elon Musk Urges Customers to Buy ‘Tesla Cyberwhistle’ Instead of Apple Polishing Cloth

Tesla CEO Elon Musk has encouraged customers to buy the “Cyberwhistle” for $50 instead of Apple’s much-discussed Polishing Cloth.
The product page, which Musk shared on Twitter on Tuesday evening, offers a limited edition stainless steel whistle with the same distinctive design of the Tesla Cybertruck:Inspired by Cybertruck, the limited-edition Cyberwhistle is a premium collectible made from …

Best Cyber Monday Apple Accessory Deals Available Today

We started sharing deals on Apple products for Cyber Monday 2021 earlier today, and now we’re tracking deals and bargains available from all of the best Apple accessory companies. Similar to Black Friday, you can expect Cyber Monday savings from Twelve South, Nomad, Belkin, Casetify, and many more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and…

Best Black Friday iPhone Deals Still Available

Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2021 sales have now carried over into Cyber Monday as well. Right now we’re tracking notable offers on the iPhone 13 and iPhone 13 Pro devices from AT&T, Verizon, and T-Mobile. For even more savings, keep an eye on older models like iPhone SE.
Note: MacRumors is an affiliate…

Transparent AirPods and 29W Power Adapter Prototypes Surface in Photos

Images of transparent prototype AirPods and a 29W Apple power adapter have been shared on Twitter by Apple device collector Giulio Zompetti.
The prototypes, which appear to be either first-generation or second-generation AirPods, feature clear plastic along the stem and around the outer side of the earbud, with the normal white plastic on the inner side of the earbud. Transparent casings are …

Comments are closed.