Apple Shares ‘A Dozen Eggs’ Shot on iPhone Video

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Apple Shares New ‘Movie Magic’ Shot on iPhone 13 Pro Video

Apple today continued with its long-running “Shot on iPhone” series, uploading another “Experiments” video that focuses on the camera capabilities of the iPhone 13 Pro.
The “Movie Magic” video features Dong Hoon Jun and visual artist James Thornton explaining how they shot a short sci-fi film. The video highlights various effects that can be captured with the iPhone 13 Pro and a set of props …

Apple Demos Filmmaking Techniques in New Shot on iPhone Video

Apple today shared another video in its ongoing Shot on iPhone series, with the new ad focusing on filming techniques to demonstrate how easy it can be to make a movie on an iPhone.
The video walks through using the Ultra Wide camera for unique perspectives and it demonstrates different lighting effects that can be used to make a cinematic feel.
There’s a technique on a DIY crane shot…

Halide’s New Macro Mode Lets You Take Close-Up Photos Without an iPhone 13 Pro

iPhone 13 Pro models feature an upgraded Ultra Wide camera with autofocus that enables macro photography, allowing users to take close-up photos of flowers, insects, and other objects that are as close as 2cm to the camera lens.
Apple’s Macro Mode is limited to iPhone 13 Pro models, but those with older iPhones can now get in on the action, as Halide today announced that it has updated its…

Everything New in iOS 15.1 Beta 3: ProRes Video and Macro Mode Toggle for iPhone 13 Pro Users

Apple today released the third beta of iOS 15.1 to developers for testing purposes, and the update introduces some new camera features for iPhone 13 Pro users.
ProRes Video
Today’s beta adds support for ProRes video capture with the standard iPhone camera app. It can be toggled on by opening up the Settings app and selecting the “Camera” section. From there, tap on “Formats” and toggle on…

New Tom Hanks Sci-Fi Movie ‘Finch’ Premieres on Apple TV+

Original sci-fi movie “Finch” starring Tom Hanks premiered on Apple TV+ today. The film revolves around a man, a robot (played by “Get Out” actor Caleb Landry Jones), and a dog, who form an unlikely family in the midst of apocalyptic changes on Earth caused by a devastating solar flare. The new film, which is likely to be an award contender, is described by Apple as follows:
In “Finch,” a…

Apple Shares ‘Shot on iPhone’ Short Film By Lulu Wang for Chinese New Year

Apple today shared a new video in its ongoing “Shot on iPhone” series, this time highlighting a short film about a Chinese New Year legend reimagined as a contemporary coming-of-age story. Directed by American filmmaker Lulu Wang, “Nian” tells the story of a little girl who grows curious about a mythical creature that lives in the forest and – so her parents say – likes to eat children. …

Apple Shares New ‘Hometown’ Shot on iPhone Video

Apple today shared a new “Hometown” shot on iPhone video, which was made in honor of Black History Month. The video features the hometowns of visionary Black photographers including Lawrence Agyei, Gabriella Angotti-Jones, Lauren Woods, and Julien James.
Director Philip Youmans follows the photographers as they explore their hometowns. Chicago, Illinois; Los Angeles, California; Charlotte,…

Apple Shares Guided Video Tour of iPhone 13 and 13 Pro

Apple today published a seven minute video positioned as a tour of the iPhone 13 and 13 Pro, with the walkthrough coinciding with the pre-orders that are now live.
Filmed at the Tower Theater Apple Store in Los Angeles, the tour highlights the four available sizes, camera technology like Cinematic Mode and improved low-light performance, the Ceramic Shield display and IP68 water resistance,…

You May Not Want to Buy the 128GB iPhone 13 Pro: Here’s Why

Users considering purchasing the iPhone 13 Pro or iPhone 13 Pro Max with the base level 128GB of storage should be aware that it misses out on functionality that comes with higher storage configurations.
One of the main new features to come to the iPhone 13 and iPhone 13 Pro Max this year is ProRes video recording capability. Aimed at professional videographers, the ProRes codec offers…

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